Now the mighty have fallen. Apple is currently the world’s most valuable company: the iPhone business alone is bigger than all of Microsoft’s business together. Yes, even the successful XBOX. So, it’s time for a change.
And what better change than to freshen things up and run towards the future with… a new logo. The new logo is a more simplified version of the existing logo, but with colours that can withstand time. For a while at least.
Let’s see if this helps.
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