Adi-vocado

adidas had some setbacks lately after being on the wrong end of some decisions, cancelling one of their three-stripes trademarks. What this means for its world-famous brand remains to be seen.

Clearly, the German sports company has other things on their mind. But if they can spare some time this summer, they should send a cease and desist letter to the online retailer Shein that sells ‘Avocado’ t-shirts with a logo that is heavily inspired by the adidas logo.

Erwin Hauër

“Hoop is geen strategie.”

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