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“Merkbescherming geeft vrijheid om te kunnen ondernemen.” MEER OVER ARNAUD

Merkenboekje

2020-02-27T16:21:58+01:00

Met trots introduceren wij de opvolger van de succesvolle merkengids: het merkenboekje ‘Het begint met een idee…’. In dit merkenboekje staat in begrijpelijke taal alle informatie die je moeten weten over het merkenrecht: waar je moet beginnen bij het beschermen [...]

Merkenboekje2020-02-27T16:21:58+01:00

A coat full of energy

2020-04-15T08:22:35+02:00

What is the connection between an energy drink and a jacket? At first glance, not much. But if the one brand moves on into the market of the other, problems will arise. That was precisely the issue with the energy [...]

A coat full of energy2020-04-15T08:22:35+02:00

Boss is the boss

2020-02-06T16:51:24+01:00

With some infringe matters and oppositions you immediately think: why did you even file that mark? The matter is so evident. For example, we recently noticed the opposition between Hugo Boss against Lee Boss. The logos are very similar. No [...]

Boss is the boss2020-02-06T16:51:24+01:00

Boogie woogie brand

2020-02-26T08:55:35+01:00

We recently noticed the following application: a bottle covered in a print in the style of the Mondrian paintings in combination with the Mondrian name. This bottle directly refers to the famous painter, his style and name. Is this allowed? [...]

Boogie woogie brand2020-02-26T08:55:35+01:00

Bond, James Bond

2020-02-26T08:47:37+01:00

No Time to Die is the title of the James Bond movie that will be released in 2020. A great occasion to assess the present trademark portfolio! Probably the reason to file the famous intro of the James Bond movies, [...]

Bond, James Bond2020-02-26T08:47:37+01:00

No kill for Fortnite

2020-01-16T11:50:30+01:00

Fortnite is immensely popular and one of the most played games at the moment. It is also the (free) game that generates the most money, 1.8 billion dollars in 2019! With such a well-known brand, you could expect it to [...]

No kill for Fortnite2020-01-16T11:50:30+01:00

Netflix intro fixed

2019-12-16T16:55:50+01:00

You see brands everywhere. A color, a tune and even the shape of a product can already provide brand recognition. These kinds of signs are not always perceived as trademarks, unlike a word or logo. For that reason, trademark holders [...]

Netflix intro fixed2019-12-16T16:55:50+01:00

Forbes versus Forbes

2019-12-17T15:26:21+01:00

In trademark law, it’s first come, first served. This principle also applies to anyone who wants to use his own name (prename or surname) as a brand. It is not that you can use Apple in commerce just because your [...]

Forbes versus Forbes2019-12-17T15:26:21+01:00

The portrait of Charlie Chaplin

2019-12-17T16:00:22+01:00

We recently discussed trademark rights on portraits. In reality, mainly famous people’s portraits can acquire trademark rights. We have seen two applications in the European trademark register that are a good example of portrait trademarks. Charlie Chaplin's portrait has been [...]

The portrait of Charlie Chaplin2019-12-17T16:00:22+01:00

Champagne and art

2019-11-28T14:07:20+01:00

Champagne and art, a wonderful combination. But can you portray a bottle of Moët champagne in a work of art? Or can Moët successfully invoke its trademark right to prevent this? The Benelux Court of Justice had to consider this [...]

Champagne and art2019-11-28T14:07:20+01:00