Beer fight

jupiler - buval 2AB InBev is investigating the similarities between Jupiter and Buval beer

According to AB Inbev brewery both beers exhibit striking similarities and is reviewing the matter, they say.

Buval is quite clear on the matter: “The Buval lager has recently undergone some changes, but the color combination white-black-red has been in use by us for years. We disagree with the allegation that there are “many similarities”.

“All the packaging we are marketing is checked prior to launch by a specialist agency. Precisely to avoid similarities with other products. Our goal is using our own strength and create our own lines of packaging.”

Erwin Hauër

“Hoop is geen strategie.”

MEER OVER ERWIN

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