Fight and make up

kardashian - fierce make up collectionA US court has ruled in favor of the Kardashian sisters in a cosmetics trademark infringement case.
This likely ends Haven Beauty’s attempts to market Fierce, a new item in the Kardashian’s cosmetics collection. The famous reality show sisters had accused Hillair Capital Management – the principal investor in their licensee Haven Beauty – of failing to compensate them and secure their approval on products prior to producing them.
The judge ruled this is infringing their licence agreement: “The Kardashians have established the strong likelihood that Haven Beauty intentionally infringed upon the Kardashian trademarks, namely by continuing to use the Kardashian trademarks in connection with the promotion of Kardashian Beauty-branded cosmetic products without paying any royalties due under the license agreement. They no longer have any control over their reputation and good will related to Haven Beauty’s unauthorized use of their trademarks in connection with the…cosmetic products.
No kiss and make up for the parties involved.

Erwin Hauër

“Hoop is geen strategie.”

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