Indifference

You have seen it before on MarkMatters.com (here and here), but here is another fine – and nicely executed – example of famous trademarks of competitors combined.

Italian designer Tommas O’Guerra printed the logo’s on plexiglass plates, and titled it “Indifferenti”, as if it doesn’t matter how the logo’s look. He is right. It is striking that although two trademarks are combined, both still remain recognizable.

© Photos: Tommaso Guerra

Erwin Hauër

“Hoop is geen strategie.”

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