Naked trademark

Sometimes trademarks express more than just their values. There is another side. A dark side sometimes. A side we see, as a customer, based on our experiences and visions.

The Lacoste logo is a crocodile, but the mark screams ‘polos’. England’s subway logo says ‘London’.

A graphic designed undressed some of the world’s most famous brands. just for fun. And there they stand. Before you. Naked. Just as they are.

Source: Behance

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