The Bob Marley’s estate is suing a Louisiana-based chicken-fingers chain, Raising Cane. Why?
Raising Case is using the phrase “one love” in its ads. The chicken restaurant exploits over 120 outlets and has been using the phrase “one love — quality chicken-finger meals!” since 2001.
So besides chicken, who does it makes us think of. Yes, of course. Bob Marley’s and his enormous hit “One love”.
The estate company, Fifty-Six Hope Road Music, that holds all of Marley’s intellectual property, claims trademark infringement, false association and trademark dilution.
MarkMatters.com considers it quite doubtful that such a claim will be convincing in court. But of it does, the chicken chain can always use another slogan, such as “No chicken, no cry”, “Iron, Lion, Zion, Chickon” or “I shot the chicken”.