//Subaru’s Brand Mistake

Subaru’s Brand Mistake

If you happen to purchase Subaru’s new Forrester SUV, you better hope no one asks you what kind of car you drive.

The Japanese automaker’s latest model, unveiled at the 2020 Singapore Motor Show, is called the Forester Ultimate Customised Kit Special edition. Or, for short, the F***S edition.

The NSFW name was on full display at the auto show, with the name even printed in bold on a platform beneath the model.

English dictionary anyone?

© photo: @labergee

Erwin Hauër

“Hope is not a strategy.”

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