Minimalist brands


What if you strip a brand of its most iconic features: its logo, its distinctive packaging, its colour? Will it still be recognized as the famous brand that we all know? Or will all brands sort of blend together? Designer [...]

Minimalist brands2019-11-26T14:14:58+01:00

Not so single Pringles


In the supermarket you will find a whole trademark world: You have the premium brands; they have a huge reputation and are well-known. You also have the brands of the supermarket itself (the household brands): good quality but the price [...]

Not so single Pringles2019-02-26T17:32:26+01:00
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