Bad car name


Sometimes brands seem oddly chosen. A recent case is that of Renault, that are selling the Renault Kwid in Brazil. Nothing to worry about, right? Wrong! The car was somewhat of a success. So Renault decided to launch a few [...]

Bad car name2018-02-12T11:53:52+01:00

Brand reversion


Sometimes a brand is so strong that you will even recognize it when the brand is mixed with another brand, or even with the brand of the competitor. Brand reversion is an ongoing project of logo-designer Graham Smith, who also [...]

Brand reversion2011-06-15T14:59:43+02:00
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