Brand Re-versioning


Always fun... mashing up famous logo's. Still recognisable, but sometimes you end up a brand-schizophrenic. "Brand Re-versioning" is what graphic artist Graham Smith calls it. Do you recognise them all?

Brand Re-versioning2015-03-23T19:37:00+01:00

Bye bye birdie?


Last week we posted about Twitter's failed attempt to trademark the word 'tweet'. Another company beat them to it. They did, however, register the word 'retweet' as a trademark. But will they be able to prevent this new toy bird? [...]

Bye bye birdie?2014-08-06T08:44:07+02:00

Remarkable trademark attempts


Just because it's Friday: 5 remarkable trademark attempts: Twitter lost the word “tweet” to a third-party developer, as it was too late filing a trademark application. The New England Patriots football team were not able to register "19-0", after a crushing [...]

Remarkable trademark attempts2014-08-01T07:54:24+02:00

Brand reversion


Sometimes a brand is so strong that you will even recognize it when the brand is mixed with another brand, or even with the brand of the competitor. Brand reversion is an ongoing project of logo-designer Graham Smith, who also [...]

Brand reversion2011-06-15T14:59:43+02:00
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