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/Tag: Volkswagen

New logo for Volkswagen


Volkswagen has announced to introduce a new logo in 2019. As you can see in the overview below, this is not the first time. Of course, changes in logo's happen all the time. Once in a while a logo is [...]

New logo for Volkswagen2018-04-18T10:37:12+00:00

Volkswagen reversed


A reversed Volkswagen logo led to angry faces in Wolfsburg. Was the logo Main Auto Wheels (as shown under) not too similar to the famous Volkswagen logo? No, said the Opposition Division of the EUIPO. Volkswagen appealed but the Board [...]

Volkswagen reversed2016-08-24T11:45:37+00:00

Das trademark


In the EU, one of the biggest obstacles for registration of a new trademark is the requirement of distinctive character. And while recent years the policy of the EUIPO was quite liberate, the policy is more severe now as trademarks [...]

Das trademark2016-05-26T10:15:25+00:00



Nobody could have missed it: all the world leaders in Paris discussing the measures needed to combat global warming. Hopefully it results in plans, because most scientists say that it is a last call for action. In the plans, multinationals [...]


Das Auto. Das Problem.


We trademark attorneys protect trademarks against the outside world: competitors, counterfeiters, et cetera. However, we cannot protect trademarks against greed and ignorance from the inside of companies. Like Volkswagen. The company lately became trending topic on Twitter with its own [...]

Das Auto. Das Problem.2015-09-28T09:30:43+00:00



Looking for an address on online maps can lead to interesting things. New cases for your firm even. How about this beauty: a "Volkswagen service" auto shop. Of course they are free to mention that they repair Volkswagen vehicles. But [...]


Iconic Volkswagendesign


There is a tendency for iconic car models to return in a bright and new look , for example the Beetle, the Mini and the Fiat 500. Whether this has been the reason for Volkswagen to apply for a three-dimensional [...]

Iconic Volkswagendesign2012-01-03T09:33:45+00:00
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